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How to Start a Business by Accident with Kris Reid

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The Happiness of Pursuit Podcast – Episode #68 with Kris Reid, “The Coolest Guy in SEO” and Founder of Ardor Media Factory.

There’s a theme amongst many of this show’s guests that starts something like this…

“Well after I lost my job in 2008…”

Like millions of others, I lost my job in 2008 as a result of the economy downturn. I was fortunate to find another job quickly, but part of me wonders if I had taken the leap into entrepreneurship sooner what life would look like today?

Fortunately, this episode’s guest took that leap and has built an incredibly successful SEO business that operates primarily online. Here’s some background to give some context:

My name is Kris Reid. I am a Software Engineer, originally from Brisbane where I graduated from the Queensland University of Technology (A university for the real world).

I was backpacking around the world a few years ago and because of my love for software development, I built an online game. As the completion day came near for the game I made, I thought that I should learn how to market if anyone else is ever going to play with it. So, I started studying how Google works and learned about Search Engine Optimisation. I quickly discovered how important backlinks are – not just any backlinks, but only quality backlinks with relevant and compelling content on powerful industry-specific websites.

Then, I set out to build the perfect service to provide just that – high-quality backlinks with compelling content on industry-specific websites.

Fast forward a few years later, I now have a permanent office based here in Davao City, Philippines. It’s a quiet beach-side city that gives me access to virtually-unlimited skilled writers, editors, and content marketers to provide essentially limitless amounts of super high-quality powerful backlinks.

What I loved about Kris’ story, was the simple fact that his business came from taking action. He had followed a passion in building a game, however, he needed to find a way to bring it to market and in doing so found a great business opportunity.

That is yet another example of why I encourage listeners to simply take action! That simple choice will lead to so many opportunities for you in business, in your relationships and in life.

What you will learn in this episode of The Happiness of Pursuit Podcast:

  • The importance of taking action
  • Why you need to pursue your passion, despite the critics
  • How to start a business by solving a problem
  • The importance of learning from the past (lessons from Stoicism)

How to connect with Kris Reid:

Kris Reid on The Happiness of Pursuit Podcast

  • https://www.facebook.com/ardorseocom
  • https://twitter.com/coolestguyinseo
  • https://www.linkedin.com/in/coolestguyinseo

BONUS CONTEST: COMPREHENSIVE WEBSITE AUDIT (Click Here)

Books we discussed in the show:

  • Ego is The Enemy, Ryan Holiday
  • The Obstacle Is The Way, Ryan Holiday
  • 10% Happier, Dan Harris
Doug Foley
Doug Foley is a podcast host, content marketer, and problem solver. He is also the youngest of 7 brothers and sisters, a proud father of 2, and is on a mission to help people find their passion, take action, and build the life they want to live. He frequently writes about entrepreneurship, personal development, and motivation.
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